A 10 year business management executive with focus in sales, marketing and advertising within the real estate and apartment management Industry. Primary skill set includes large-scale project and personnel management. Program implementation and execution with direct focus on revenue driven, results based business models.

Fairview Apartments Management- Principal                                                                     
October 2003 to Present

Created in 2003 as a management entity for 11 units in West Hartford CT. Currently over 160 units under direct management. Created specifically to combat the divisive nature that exists between landlord and tenant with a customer service focus to provide maximum ROI to investors and premium service and amenities to tenants who qualify for the best rental units,

• Investor & landlord services include- acquisition consultation, unit rehabilitation, project management, market trend reporting, property needs analysis, real estate agency services, leasing and rental services, profit and loss, rent maximization, tenant screening financial bookkeeping.
  
• Tenant and Rental Services- 24 hour call response, property maintenance, unit upgrading, relationship maintenance, and professional management services.
• Revenue growth over 400% in first 3 years
• 2007 Gross income and Sales = $380,000+
• 2008 Gross income and Sales= $420,000 (projected)
• Over 350 rented units in 3 years and NO- EVICTIONS
• 160 Units maintained at 95- 97% Occupancy

Network Communications Inc.  (NCI)                                                              
December 2002 to July 2005

The nations largest volume publisher of real estate and relocation magazines including The Real Estate Book, Apartment Finder, New Home Finder, Mature Living Choices, Blacks Guide, and Unique Homes Magazine has distribution of over 10,000,000 magazines per month in 700 markets and an online presence of over 1.2mm unique users per month.

• Director of National Sales- As the sole company representative for non-traditional, national and regionally based accounts, responsibilities included establishing new relationships with major national brands, generating new business revenue, maintaining account base and establishing new product solutions from the company’s full range of print, online, and direct marketing assets.
• First Year Sales over $2,000,000
• New Homes Division Online Sales Manager- Developed national online product set and strategy for delivery to team of over 500 local and regional sales people. Role was designed to develop online advertising products that could be seamlessly integrated into print advertising solutions.  Responsible for total revenue growth, national sales training, implementation of national sales strategy; including identifying hot markets nationally and full adoption by sales team. 
• First Year Sales over $1,000,000

TicketMaster- Interactive Corporation                                                   
November 2001 to December 2002

• Regional Account Manager- Citysearch.com & LivingChoices.com Real Estate
• Identified strategic partners for long term partnerships on Livingchoices.com, including ConnectingNeighbors.com, RE//MAX regional offices, Countrywide home loans, ConsumerInfo.com, & Coldwell Banker Southern California.
• Identified and introduced LivingChoices product set to top media buying and advertising agencies active in Southern California.
• Sold core product ad tiles and banner advertising, to regional builders, Real Estate Agents, Real Estate Broker offices, Apartment Complexes, Banks and local companies targeting potential homebuyers.
• Achieved 4 consecutive quarters over 150% quota.

Naviant Marketing Solutions Inc.                                                           
September 2000 to October 2001
Senior Account Executive- Los Angeles, CA

• Cultivated new business revenue for Internet advertising and direct marketing from consumer focused Fortune 1000 companies to achieve  $1,000,000 annual sales quota.
• Consulted with top executives on recommendations for multi-level marketing, product value proposition, plans for moving forward, and applications of integrated solution set.
• Managed integrated sales of direct marketing tools including, analytical modeling services, e-mail targeting, e-mail management software, affinity and affiliate marketing programs, direct mail household targeting, and customized direct marketing solutions. 
• Coordinated multiple projects for top clientele in various stages of development including, close of sale, program implementation, report tracking, invoicing, and planning.
• Conducted cold call introductions, presentations, and contract negotiations between client groups and company representatives.
• Independently operated Los Angeles remote sales office.   

Infinity Broadcasting- CBS Radio  Boston                                                       
February 1999 to July 2000
Account Executive/ Internet Specialist

• Increased advertising revenue in Boston through the sale of customized broadcast commercial campaigns, website alignment and advertising, event sponsorships, consumer redemption programs, sweepstakes development, and cross-promotional partnerships.
• Created and delivered client specific marketing programs designed to increase market share, drive website traffic and build brand recognition in the Boston market.   
• Managed multiple clients in various stages of program development from concept to completion, including: proposal development and presentation, copy writing and creative direction, on site appearance management, and complete program execution.
• Designed Internet sales strategy for top ranked radio station website, geared to generate $1,000,000 in new station revenue through year one of implementation.
• Developed co-branding partnership strategies with related Internet websites, utilizing trade, revenue sharing, and database sharing techniques.
• Conducted internal Internet training programs focusing on strategic selling, and the fundamental   understanding of its uses and applications.

• Coordinated multiple national marketing programs stressing direct consumer to product interaction to promote the sale or use of the particular product.
• Attended sales presentations to Fortune 500 companies utilizing a team presentation approach.
• Assisted in development of proposals and related materials for team sales meetings. Materials included scaled models, glossy bound presentation booklets, mock up premium items, program mission, objective, concept, and budget.
• Managed on site marketing events involving introductory employee training, tracking consumer trends, locating, and utilizing popular locations in approximately 55 U.S. cities and total program management from beginning to close.
• Developed weekly, monthly, and final program reports for client review highlighting consumer reaction, program successes and challenges, competitor responses, cash and credit expenses, and all other relevant aspects of the promotion.

MonadNet Corporation                                                                                       
August 1996 to May 1998
Account Executive

• Coordinated sales, development, relations, and retention plans for potential and current clients of MonadNet Corporation’s Web Services.
• Implemented MonadNet Corporation’s sales and new customer program including; template web site design, price packaging, optional web features, and online sales (e-commerce) programming.
• Developed new customer leads, utilizing local area research, national trends, detailed Internet research, telemarketing, local business expositions, and all other potential sources for new client acquisition.
• Acted as the primary contact liaison between programmers, designers, and customers.
• Organized and moderated all meetings between clients, MonadNet representatives, and MonadNet contracted resellers.
• Assisted in developing and presenting free monthly presentations to the community. Featured topics included:  “How to Make Money on the Web,” “ The Best Web Tracking Software,” “Website Success Stories,” “Website Benefits,” and others.  
• Consulted clients on Internet trends and potential uses of the medium tailored to their particular needs.